{"id":15521,"date":"2023-12-04T13:36:06","date_gmt":"2023-12-04T13:36:06","guid":{"rendered":"https:\/\/promoguy.nl\/vocabulary\/landing-pages\/"},"modified":"2023-12-04T13:36:06","modified_gmt":"2023-12-04T13:36:06","slug":"landing-pages","status":"publish","type":"entity","link":"https:\/\/promoguy.nl\/lt\/blog\/vocabulary\/landing-pages\/","title":{"rendered":"Tiksliniai puslapiai"},"content":{"rendered":"

Internetin\u0117s rinkodaros srityje nukreipimo puslapis, kartais vadinamas \"lyderi\u0173 fiksavimo puslapiu\" arba \"nukreipimo puslapiu\", yra vienas tinklalapis, kuris rodomas paspaudus paie\u0161kos sistemos optimizuot\u0105 paie\u0161kos rezultat\u0105 arba internetin\u0119 reklam\u0105. Paprastai nukreipiamajame puslapyje rodoma nukreipto pardavimo kopija, kuri yra logi\u0161kas reklamos, paie\u0161kos rezultato ar nuorodos t\u0119sinys. \u012e nukreipiamuosius puslapius da\u017enai pateikiamos nuorodos i\u0161 socialin\u0117s \u017einiasklaidos, el. pa\u0161to kampanij\u0173 ar paie\u0161kos sistem\u0173 rinkodaros kampanij\u0173, siekiant padidinti reklamos veiksmingum\u0105. Bendrasis nukreipiamojo puslapio tikslas - paversti svetain\u0117s lankytojus pardav\u0117jais arba potencialiais pirk\u0117jais. Jei tikslas yra gauti potenciali\u0173 pirk\u0117j\u0173, nukreipimo puslapyje bus nurodytas tam tikras b\u016bdas, kuriuo lankytojas gali susisiekti, paprastai telefono numeris arba u\u017eklausos forma. Jei reikia parduoti, nukreipimo puslapyje paprastai bus nuoroda, kuri\u0105 lankytojas tur\u0117s spustel\u0117ti ir kuri nukreips j\u012f \u012f pirkini\u0173 krep\u0161el\u012f arba kasos srit\u012f. Analizuodami veikl\u0105, kuri\u0105 sukuria susietas URL, rinkodaros specialistai, nor\u0117dami nustatyti reklamos s\u0117km\u0119, gali naudoti paspaudim\u0173 ir konversij\u0173 rodiklius.<\/p>","protected":false},"excerpt":{"rendered":"

In online marketing a landing page, sometimes known as a “lead capture page” or a “lander”, is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. The landing page will usually display directed sales copy that is a logical extension of the advertisement, […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[],"wl_entity_type":[40],"class_list":["post-15521","entity","type-entity","status-publish","hentry","wl_entity_type-creative-work"],"acf":[],"yoast_head":"\nLanding pages - Promoguy Digital Marketing Agency<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Landing pages\" \/>\n<meta property=\"og:description\" content=\"In online marketing a landing page, sometimes known as a “lead capture page” or a “lander”, is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. 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