{"id":16531,"date":"2024-06-23T20:46:06","date_gmt":"2024-06-23T20:46:06","guid":{"rendered":"https:\/\/promoguy.nl\/?post_type=entity&#038;p=16531"},"modified":"2024-06-30T08:40:32","modified_gmt":"2024-06-30T08:40:32","slug":"pricing","status":"publish","type":"entity","link":"https:\/\/promoguy.nl\/lv\/blog\/vocabulary\/pricing\/","title":{"rendered":"Cenu noteik\u0161ana"},"content":{"rendered":"<p>Cenu noteik\u0161ana ir process, kur\u0101 tiek noteikts, cik uz\u0146\u0113mums sa\u0146ems apmai\u0146\u0101 pret savu produktu vai pakalpojumu. Cenu noteik\u0161anas faktori ir ra\u017eo\u0161anas izmaksas, tirgus vieta, konkurence, tirgus st\u0101voklis, z\u012bmols un produkta kvalit\u0101te.  Cenu noteik\u0161ana ir ar\u012b galvenais main\u012bgais mikroekonomikas cenu sadal\u012bjuma teorij\u0101. Cenu noteik\u0161ana ir viens no finan\u0161u model\u0113\u0161anas pamataspektiem un viens no m\u0101rketinga kombin\u0101cijas \u010detriem \"P\". (P\u0101r\u0113jie tr\u012bs aspekti ir produkts, veicin\u0101\u0161ana un vieta.) Cena ir vien\u012bgais ien\u0101kumus rado\u0161ais elements no \u010detriem P, p\u0101r\u0113jie ir izmaksu centri. Tom\u0113r p\u0101r\u0113jie m\u0101rketinga P veicina cenu elast\u012bbas samazin\u0101\u0161anos, t\u0101d\u0113j\u0101di \u013caujot cenu paaugstin\u0101\u0161anai palielin\u0101t ie\u0146\u0113mumus un pe\u013c\u0146u. Cenu noteik\u0161ana ir manu\u0101ls vai autom\u0101tisks cenu piem\u0113ro\u0161anas process iepirkumu un p\u0101rdo\u0161anas pas\u016bt\u012bjumiem, pamatojoties uz t\u0101diem faktoriem k\u0101: fiks\u0113ta summa, daudzuma p\u0101rtraukums, veicin\u0101\u0161anas vai p\u0101rdo\u0161anas kampa\u0146a, konkr\u0113ta p\u0101rdev\u0113ja pied\u0101v\u0101jums, cena, kas domin\u0113 ievad\u012b\u0161anas br\u012bd\u012b, nos\u016bt\u012b\u0161anas vai r\u0113\u0137ina izrakst\u012b\u0161anas datums, vair\u0101ku pas\u016bt\u012bjumu vai poz\u012bciju kombin\u0101cija un daudzi citi. Automatiz\u0113t\u0101m sist\u0113m\u0101m ir nepiecie\u0161ams vair\u0101k iestat\u012b\u0161anas un uztur\u0113\u0161anas, bet t\u0101s var nov\u0113rst cenu veido\u0161anas k\u013c\u016bdas. Pat\u0113r\u0113t\u0101ja vajadz\u012bbas var p\u0101rv\u0113rst piepras\u012bjum\u0101 tikai tad, ja pat\u0113r\u0113t\u0101jam ir v\u0113lme un sp\u0113ja ieg\u0101d\u0101ties produktu. T\u0101d\u0113j\u0101di m\u0101rketing\u0101 \u013coti svar\u012bga ir cenu noteik\u0161ana.<\/p>","protected":false},"excerpt":{"rendered":"<p>Pricing is the process of determining what a company will receive in exchange for its product or service. Pricing factors are manufacturing cost, market place, competition, market condition, brand, and quality of product. Pricing is also a key variable in microeconomic price allocation theory. Pricing is a fundamental aspect of financial modeling and is one [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[],"wl_entity_type":[39],"class_list":["post-16531","entity","type-entity","status-publish","hentry","wl_entity_type-thing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pricing - Promoguy Digital Marketing Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/promoguy.nl\/lv\/blog\/vocabulary\/pricing\/\" \/>\n<meta property=\"og:locale\" content=\"lv_LV\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pricing\" \/>\n<meta property=\"og:description\" content=\"Pricing is the process of determining what a company will receive in exchange for its product or service. 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