{"id":9236,"date":"2022-09-12T08:22:44","date_gmt":"2022-09-12T08:22:44","guid":{"rendered":"https:\/\/promoguy.nl\/competitor-analysis-for-digital-businesses-101\/"},"modified":"2026-02-13T06:40:05","modified_gmt":"2026-02-13T06:40:05","slug":"competitor-analysis-for-digital-businesses-101","status":"publish","type":"post","link":"https:\/\/promoguy.nl\/lv\/blog\/2022\/09\/12\/competitor-analysis-for-digital-businesses-101\/","title":{"rendered":"Konkurentu anal\u012bze digit\u0101lajiem uz\u0146\u0113mumiem 101"},"content":{"rendered":"<p><\/p>\r\n<p class=\"wp-block-paragraph\">Run\u0101jot par digit\u0101lo m\u0101rketingu, konkurentu anal\u012bze ir viens no galvenajiem veidiem, k\u0101 sal\u012bdzin\u0101t savu darb\u012bbu. Konkurence veicina izaugsmi un tiek\u0161anos uz pan\u0101kumiem, vienlaikus sniedzot mums m\u0113r\u0137us, uz kuriem tiekties. Lai spertu n\u0101kamo soli, ir b\u016btiski izprast tirgu un katra uz\u0146\u0113muma vietu taj\u0101.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Konkurentu anal\u012bze ir vienk\u0101r\u0161a k\u0101 ideja, bet sare\u017e\u0123\u012bta praks\u0113. T\u0101 \u013cauj jums identific\u0113t tr\u016bkumus un SVID probl\u0113mas j\u016bsu konkurentos un tirg\u016b, lai j\u016bs var\u0113tu attiec\u012bgi piel\u0101goties. T\u0101 ietver ar\u012b j\u016bsu strat\u0113\u0123ijas un darb\u012bbas apl\u016bko\u0161anu konkurentu kontekst\u0101, lai vislab\u0101k risin\u0101tu jaunas tendences un potenci\u0101l\u0101s intere\u0161u jomas.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Konkurentu anal\u012bzes var at\u0161\u0137irties p\u0113c to padzi\u013cin\u0101t\u012bbas. Strat\u0113\u0123isk\u0101 pl\u0101no\u0161ana prasa dzi\u013c\u0101ku izpratni, jo t\u0101 attiecas uz liel\u0101kiem laika periodiem. Savuk\u0101rt \u012bs\u0101kas anal\u012bzes izmanto, lai sekotu l\u012bdzi \u012bstermi\u0146a tendenc\u0113m, kas saist\u012btas ar \u0101tru operat\u012bvo pl\u0101no\u0161anu.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<h2 class=\"wp-block-heading\">Konkurentu anal\u012bzes priek\u0161roc\u012bbas<\/h2>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Tirgus p\u0113c savas b\u016bt\u012bbas ir konkur\u0113tsp\u0113j\u012bga vide. Ja ne\u0146emsiet v\u0113r\u0101 konkurentu darb\u012bbas un piel\u0101gojumus, j\u016bs atpaliksiet. Konkurentu anal\u012bze var sniegt daudz priek\u0161roc\u012bbu \u0161aj\u0101 jom\u0101:<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Sal\u012bdzino\u0161\u0101 nov\u0113rt\u0113\u0161ana<\/strong>: Papildus tam, ka varat m\u0101c\u012bties no saviem kol\u0113\u0123iem, varat ar\u012b sal\u012bdzino\u0161i nov\u0113rt\u0113t savu darb\u012bbu un nov\u0113rt\u0113t to tirgus kontekst\u0101. Tas var ar\u012b pal\u012bdz\u0113t jums izprast, cik liela ir viena pat\u0113r\u0113t\u0101ja da\u013ca sal\u012bdzin\u0101jum\u0101 ar tirgus da\u013cu, t. i., cik daudz viens pat\u0113r\u0113t\u0101js izt\u0113r\u0113 par produktu sal\u012bdzin\u0101jum\u0101 ar to, cik lielu tirgus da\u013cu uz\u0146\u0113mums aiz\u0146em.<\/li>\r\n\r\n\r\n\r\n<li><strong>nodro\u0161ina strat\u0113\u0123ijas vadl\u012bnijas.<\/strong>: Kad zin\u0101t, ko dara j\u016bsu konkurenti, varat izlemt, k\u0101 aizpild\u012bt tr\u016bkumus vai vajadz\u012bbas, ko vi\u0146i nevar aizpild\u012bt, t\u0101d\u0113j\u0101di \u013caujot jums izveidot savu USP vai ni\u0161u.<\/li>\r\n\r\n\r\n\r\n<li><strong>\u013bauj lab\u0101k izprast tirgu<\/strong>: Vai j\u016bsu konkurenti ir tie\u0161ie, netie\u0161ie vai aizst\u0101j\u0113ji? Izpratne par savu produktu saist\u012bb\u0101 ar citiem var pal\u012bdz\u0113t izlemt, k\u0101das strat\u0113\u0123ijas jums j\u0101izmanto, lai c\u012bn\u012btos ar da\u017e\u0101diem konkurentu veidiem.<\/li>\r\n\r\n\r\n\r\n<li><strong>Noteikt n\u0101kotnes tendences<\/strong>: Ieskatieties savu konkurentu p\u0113t\u012bjumos un pazi\u0146ojumos, lai uzzin\u0101tu, kas gaid\u0101ms. Konkurentu anal\u012bze ir b\u016btiska tirgus prognoz\u0113\u0161anas da\u013ca.<\/li>\r\n\r\n\r\n\r\n<li><strong>M\u0101cieties no konkurentu k\u013c\u016bd\u0101m<\/strong>: V\u0113laties uzzin\u0101t, cik veiksm\u012bga b\u016bs produkta vai pakalpojuma lai\u0161ana tirg\u016b? M\u0101cieties no citu k\u013c\u016bd\u0101m vai klientu s\u016bdz\u012bb\u0101m un r\u012bkojieties lab\u0101k.<\/li>\r\n\r\n\r\n\r\n<li>Port\u0101ls <strong>gala m\u0113r\u0137is<\/strong> konkurentu anal\u012bzes m\u0113r\u0137is ir pan\u0101kt produkta uztveres, lietder\u012bbas vai funkciju diferenci\u0101ciju, kas noz\u012bm\u0113, ka j\u016bs v\u0113laties, lai j\u016bsu produkts at\u0161\u0137irtos p\u0113c t\u0101, k\u0101 tas tiek uztverts un\/vai k\u0101 tas apmierina klienta vajadz\u012bbas.<\/li>\r\n<\/ul>\r\n<p>\r\n\r\n<\/p>\r\n<h2 class=\"wp-block-heading\">Visaptvero\u0161as konkurentu anal\u012bzes posmi<\/h2>\r\n<p>\r\n\r\n<div class=\"wp-block-image\"><\/p>\r\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" class=\"wp-image-9262\" src=\"https:\/\/promoguy.nl\/wp-content\/uploads\/2022\/09\/analysis-g5de1d7a95_1920-700x467.jpg\" alt=\"Konkurentu anal\u012bze\" \/><\/figure>\r\n<p><\/div>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Lai piln\u012bb\u0101 izprastu savus konkurentus, ir nepiecie\u0161ami daudzi da\u017e\u0101di aspekti. \u0160eit ir \u0113rts konkurentu anal\u012bzes kontrolsaraksts, lai aptvertu visus aspektus:<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<ol class=\"wp-block-list\">\r\n<li><strong>Analiz\u0113t konkurentu tirgu<\/strong>: Identit\u0101te, kas ir j\u016bsu konkurenti<\/li>\r\n\r\n\r\n\r\n<li><strong>Analiz\u0113t to produktu portfe\u013cus<\/strong>: Noskaidrojiet, ko vi\u0146i pied\u0101v\u0101 un k\u0101das ni\u0161as aizpilda ar saviem produktiem.<\/li>\r\n\r\n\r\n\r\n<li><strong>Konkurences cenu anal\u012bze<\/strong>: Uzziniet, k\u0101 vi\u0146i nosaka cenas saviem produktiem un k\u0101das strat\u0113\u0123ijas izmanto, lai palielin\u0101tu piepras\u012bjumu, izmantojot pied\u0101v\u0101jumus, atlaides un pied\u0101v\u0101jumus.<\/li>\r\n\r\n\r\n\r\n<li><strong>Konkur\u0113tsp\u0113j\u012bgs <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/lv\/blog\/vocabulary\/marketing\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/marketing\" >m\u0101rketings<\/a> anal\u012bze<\/strong>: Analiz\u0113jiet, k\u0101 j\u016bsu konkurenti p\u0101rdod savus produktus<\/li>\r\n\r\n\r\n\r\n<li><strong>Konkurences satura anal\u012bze<\/strong>: Piev\u0113rsiet uzman\u012bbu konkurentu satura strat\u0113\u0123ijai un noskaidrojiet savu konkurentu satura iesaistes l\u012bmeni.<\/li>\r\n\r\n\r\n\r\n<li><strong>Konkurentu procesu anal\u012bze<\/strong>: uzzin\u0101t, k\u0101das tehnolo\u0123ijas vi\u0146i izmanto, k\u0101dus procesus izmanto un k\u0101 tos \u012bsteno.<\/li>\r\n\r\n\r\n\r\n<li><strong>Komunik\u0101cijas anal\u012bze<\/strong>: Kad esat sapratis vi\u0146u produktu, ir svar\u012bgi zin\u0101t, k\u0101 vi\u0146i izmanto soci\u0101los medijus, komunik\u0101cijas strat\u0113\u0123ijas un k\u0101das platformas domin\u0113.<\/li>\r\n\r\n\r\n\r\n<li><strong>Konkurentu SVID anal\u012bze<\/strong>: Veiciet SVID anal\u012bzi, lai uzzin\u0101tu savas stipr\u0101s un v\u0101j\u0101s puses, iesp\u0113jas un draudus.<\/li>\r\n<\/ol>\r\n<p>\r\n\r\n<\/p>\r\n<h2 class=\"wp-block-heading\">Konkurentu anal\u012bzes sist\u0113mu veidi<\/h2>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Kad esat iepazinies ar da\u017e\u0101diem konkurentu anal\u012bzes posmiem, jums ir j\u0101zina visi da\u017e\u0101die veidi, k\u0101 var veikt \u0161o procesu. M\u0101rketinga speci\u0101listi un uz\u0146\u0113m\u0113jdarb\u012bbas teor\u0113ti\u0137i ir izstr\u0101d\u0101ju\u0161i da\u017e\u0101das sist\u0113mas un mode\u013cus, kas var pal\u012bdz\u0113t apkopot inform\u0101ciju un ievietot to perspekt\u012bv\u0101.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<h3 class=\"wp-block-heading\">SVID anal\u012bze<\/h3>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Ko var teikt par SVID anal\u012bzi, kas v\u0113l nav pateikts? Tas ir laika gait\u0101 p\u0101rbaud\u012bts r\u012bks, kas liel\u0101kajai da\u013cai ir paz\u012bstams un ietver \u010detrus kvadrantus un divas dimensijas (iek\u0161\u0113jie un \u0101r\u0113jie aspekti un potenci\u0101lie plusi un m\u012bnusi).<\/p>\r\n<p>\r\n\r\n<div class=\"wp-block-image\"><\/p>\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" class=\"wp-image-9251\" src=\"https:\/\/promoguy.nl\/wp-content\/uploads\/2022\/09\/640px-SWOT_en.svg_.png\" alt=\"SVID anal\u012bze Konkurentu sist\u0113ma\" \/>\r\n<figcaption class=\"wp-element-caption\">Att\u0113ls ar: <a href=\"https:\/\/commons.wikimedia.org\/wiki\/User:Xhienne\">Xhienne<\/a>\u00a0\u2013\u00a0<a href=\"https:\/\/commons.wikimedia.org\/wiki\/File:SWOT_pt.svg\">SWOT pt.svg<\/a><\/figcaption>\r\n<\/figure>\r\n<p><\/div>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">T\u0101s vienk\u0101r\u0161\u012bba ir t\u0101s liel\u0101k\u0101 priek\u0161roc\u012bba, jo \u013cauj jums kart\u0113t savas stipr\u0101s un v\u0101j\u0101s puses, sal\u012bdzinot t\u0101s ar tirgus iesp\u0113j\u0101m un draudiem. Konkurences kontekst\u0101 to var izmantot TOWS matric\u0101, lai nov\u0113rt\u0113tu, vai j\u016bsu iek\u0161\u0113j\u0101s stipr\u0101s puses var kompens\u0113t j\u016bsu konkurentu rad\u012btos draudus. Vienlaikus tas \u013caus jums noteikt, kuri konkurences draudi visvair\u0101k kait\u0113s j\u016bsu v\u0101jaj\u0101m pus\u0113m.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<h3 class=\"wp-block-heading\">Biznesa mode\u013ca audekls<\/h3>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">\u013boti r\u016bp\u012bgs veids, k\u0101 noteikt konkurentu uz\u0146\u0113m\u0113jdarb\u012bbas ekosist\u0113mu. Tas pal\u012bdz izjaukt gandr\u012bz katru konkurenta biznesa darb\u012bbas posmu.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-9255\" src=\"https:\/\/promoguy.nl\/wp-content\/uploads\/2022\/09\/1920px-Business_Model_Canvas-1-700x495.png\" alt=\"\" width=\"805\" height=\"569\" \/><\/figure>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">K\u0101 redzams att\u0113l\u0101 iepriek\u0161, biznesa mode\u013ca audekls (jeb Ostervaldera modelis) identific\u0113:<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<ul class=\"wp-block-list\">\r\n<li>Galvenie partneri<\/li>\r\n\r\n\r\n\r\n<li>Aktivit\u0101tes<\/li>\r\n\r\n\r\n\r\n<li>Resursi<\/li>\r\n\r\n\r\n\r\n<li>V\u0113rt\u012bbas pied\u0101v\u0101jumi<\/li>\r\n\r\n\r\n\r\n<li>Attiec\u012bbas ar klientiem<\/li>\r\n\r\n\r\n\r\n<li>Kan\u0101li<\/li>\r\n\r\n\r\n\r\n<li>Klientu segmenti<\/li>\r\n\r\n\r\n\r\n<li>Izmaksu strukt\u016bra<\/li>\r\n\r\n\r\n\r\n<li>Ie\u0146\u0113mumu pl\u016bsmas<\/li>\r\n<\/ul>\r\n<p>\r\n\r\n<\/p>\r\n<h3 class=\"wp-block-heading\">Izaugsmes un da\u013cas matrica<\/h3>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Ja izaugsmes matricu izmanto konkurences kontekst\u0101, t\u0101 izpau\u017eas k\u0101 p\u0101rdo\u0161anas rezult\u0101tu anal\u012bze. T\u0101 \u013cauj lietot\u0101jiem sal\u012bdzin\u0101t savu produktu portfeli un\/vai konkurentu produktu portfeli, lai noteiktu strat\u0113\u0123ijas, k\u0101 r\u012bkoties tirg\u016b.<\/p>\r\n<p>\r\n\r\n<div class=\"wp-block-image\"><\/p>\r\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" class=\"wp-image-9258\" src=\"https:\/\/promoguy.nl\/wp-content\/uploads\/2022\/09\/Screenshot-2022-09-07-at-12.05.20-700x538.png\" alt=\"Konkurentu anal\u012bze BCG matrica\" \/><\/figure>\r\n<p><\/div>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Izaugsmes-da\u013cas matricai (jeb Bostonas konsult\u0101ciju grupas matricai) ir savs strat\u0113\u0123ijas priek\u0161rakstu kopums. Zvaigznes un naudas govis ir j\u0101turpina uztur\u0113t, jaut\u0101jumu z\u012bmes ir j\u0101analiz\u0113 t\u0101l\u0101k un j\u0101dod t\u0101m iesp\u0113ja augt, bet su\u0146i ir j\u0101noliek mier\u0101.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">No \u0161ejienes uz\u0146\u0113mumi var noteikt, vai tiem ir j\u0101saglab\u0101 pa\u0161reiz\u0113j\u0101 strat\u0113\u0123ija vai j\u0101mekl\u0113 l\u012bdzek\u013ci, lai iesaist\u012btos diferenc\u0113t\u0101 pozicion\u0113\u0161an\u0101. Diferenci\u0101cijas pozicion\u0113\u0161anai ir nepiecie\u0161ams, lai produkts pretdarbotos konkurentu atrib\u016btiem un iez\u012bm\u0113tu savu ni\u0161u.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<h3 class=\"wp-block-heading\">Konkurentu plaisu anal\u012bze satura m\u0101rketing\u0101<\/h3>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Konkurentu vai konkurentu tr\u016bkumu anal\u012bze ir lielisks veids, k\u0101 j\u016bsu uz\u0146\u0113mumu ievietot konkurentu kontekst\u0101, lai noteiktu tr\u016bkumus mekl\u0113t\u0101jprogramm\u0101s.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<ol class=\"wp-block-list\">\r\n<li>Izmantojiet satura anal\u012bzes r\u012bku, lai eksport\u0113tu visus atsl\u0113gv\u0101rdus, p\u0113c kuriem j\u016bsu konkurenti ie\u0146em vietas.<\/li>\r\n\r\n\r\n\r\n<li>Vien\u012bg\u0101s rindas, kur\u0101m j\u0101piev\u0113r\u0161 uzman\u012bba, ir atsl\u0113gv\u0101rds, rangs, mekl\u0113\u0161anas apjoms un URL.<\/li>\r\n\r\n\r\n\r\n<li>P\u0101rk\u0101rtojiet sarakstu, lai uzsv\u0113rtu URL, lai atrastu saturu, kas ir augsti v\u0113rt\u0113ts p\u0113c KW.<\/li>\r\n\r\n\r\n\r\n<li>P\u0101rbaudiet saturu un URL adreses, lai noteiktu, par k\u0101d\u0101m t\u0113m\u0101m tiek rakst\u012bts, jo \u012bpa\u0161i ar virsrakstu tagiem.<\/li>\r\n\r\n\r\n\r\n<li>Analiz\u0113jiet atsl\u0113gv\u0101rdus katram URL, kas ir ierindojies 20-50 lab\u0101ko SERP, lai var\u0113tu atrast atsl\u0113gv\u0101rdus, kurus pievienot saviem rakstiem.<\/li>\r\n\r\n\r\n\r\n<li>Organiz\u0113jiet katra URL atsl\u0113gv\u0101rdus p\u0113c mekl\u0113\u0161anas apjoma, k\u0101 ar\u012b gar\u0101s astes atsl\u0113gv\u0101rdus, ko iek\u013caut rakst\u0101.<\/li>\r\n\r\n\r\n\r\n<li>Izmantojiet atsl\u0113gv\u0101rdu izp\u0113tes r\u012bku, lai atrastu papildu atsl\u0113gv\u0101rdus, kas attiecas uz t\u0113mu un ko var izmantot, lai papla\u0161in\u0101tu konkurenta rakstu.<\/li>\r\n\r\n\r\n\r\n<li>Izmantojot atsl\u0113gv\u0101rdus, varat piel\u0101got rakstu, kas p\u0101rsp\u0113j j\u016bsu konkurentu darbu.<\/li>\r\n\r\n\r\n\r\n<li>Atk\u0101rtojiet \u0161o procesu p\u0101r\u0113jiem konkurentiem<\/li>\r\n<\/ol>\r\n<p>\r\n\r\n<\/p>\r\n<h2 class=\"wp-block-heading\">Konkurences cenu un satura anal\u012bzes r\u012bki<\/h2>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Kad zin\u0101t, k\u0101da veida anal\u012bze jums visvair\u0101k nepiecie\u0161ama, var b\u016bt svar\u012bgi apkopot un sak\u0101rtot datus. Ir vair\u0101ki r\u012bki, kas var pal\u012bdz\u0113t veikt konkurentu cenu anal\u012bzi, un tiem ir da\u017e\u0101das priek\u0161roc\u012bbas un m\u0113r\u0137i:<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Luminate tirgus cena<\/strong>: Tirgus cenu monitora platforma<\/li>\r\n\r\n\r\n\r\n<li><strong>Prisync<\/strong>: Konkurentu cenu uzraudz\u012bbas platforma<\/li>\r\n\r\n\r\n\r\n<li><strong>PROS<\/strong>: M\u0101ko\u0146risin\u0101jumi, kas pa\u0101trina p\u0101rdo\u0161anu un nodro\u0161ina cenu veido\u0161anas strat\u0113\u0123ijas.<\/li>\r\n<\/ul>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\">Satura zi\u0146\u0101, <strong><a href=\"https:\/\/promoguy.nl\/lv\/blog\/google-analytics-a-beginners-guide-to-setting-up\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a><\/strong> ir lieliski piem\u0113rots, lai iestat\u012btu <a href=\"https:\/\/promoguy.nl\/lv\/blog\/smart-goals-marketing-analytics-with-google-101\/\" target=\"_blank\" rel=\"noreferrer noopener\">sal\u012bdzino\u0161ie r\u0101d\u012bt\u0101ji un datpl\u016bsmas anal\u012bze<\/a>. Kad esat apzin\u0101jis konkurentu iev\u0113rojam\u0101kos kan\u0101lus, varat izmantot t\u0101dus r\u012bkus k\u0101 <strong><a href=\"https:\/\/promoguy.nl\/lv\/blog\/semrush-sensor-keyword-research-seo-made-easy\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEMrush<\/a><\/strong> un <strong>Ahrefs<\/strong> var pal\u012bdz\u0113t analiz\u0113t saturu, uzraudz\u012bt <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/lv\/blog\/vocabulary\/seo\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/seo\" >SEO<\/a>, veikt PPC konkurentu anal\u012bzi un sniegt idejas saviem kan\u0101liem.<\/p>\r\n<p>\r\n\r\n<\/p>\r\n<p class=\"wp-block-paragraph\"><em>Ja j\u016bsu uz\u0146\u0113mums mekl\u0113 konsult\u0101cijas par konkurentu anal\u012bzi, esat \u012bstaj\u0101 viet\u0101. Apskatiet m\u016bsu <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/lv\/blog\/vocabulary\/services\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/services\" >pakalpojumi<\/a> papildu inform\u0101cijai.<\/em><\/p>\r\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Run\u0101jot par digit\u0101lo m\u0101rketingu, konkurentu anal\u012bze ir viens no galvenajiem veidiem, k\u0101 sal\u012bdzin\u0101t savu darb\u012bbu. Uzziniet, k\u0101 analiz\u0113t savus konkurentus.<\/p>","protected":false},"author":1,"featured_media":12837,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[13,15],"tags":[236,237],"wl_entity_type":[47,54,45,51],"class_list":["post-9236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing-en","category-seo-en","tag-competitor-analysis","tag-competitor-analysis-frameworks","wl_entity_type-article","wl_entity_type-faq-page","wl_entity_type-local-business","wl_entity_type-news-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Competitor Analysis For Digital Businesses 101 - Promoguy Digital Marketing Agency<\/title>\n<meta name=\"description\" content=\"A competitor analysis is a great way to determine where you stand in the market. 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