{"id":11429,"date":"2023-06-08T12:21:06","date_gmt":"2023-06-08T12:21:06","guid":{"rendered":"https:\/\/promoguy.nl\/advertising-trends-for-digital-marketing-2023\/"},"modified":"2024-09-18T01:09:42","modified_gmt":"2024-09-18T01:09:42","slug":"advertising-trends-for-digital-marketing-2023","status":"publish","type":"post","link":"https:\/\/promoguy.nl\/ru\/blog\/2023\/06\/08\/advertising-trends-for-digital-marketing-2023\/","title":{"rendered":"\u0420\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0442\u0440\u0435\u043d\u0434\u044b \u0434\u043b\u044f \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 2023"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u0420\u0430\u0437\u043c\u0435\u0441\u0442\u0438\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0443\u0436\u0435 \u043d\u0435 \u0442\u0430\u043a \u043f\u0440\u043e\u0441\u0442\u043e, \u043a\u0430\u043a \u0440\u0430\u043d\u044c\u0448\u0435, \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0432 \u0441\u0432\u044f\u0437\u0438 \u0441\u043e \u0432\u0441\u0435\u043c\u0438 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044f\u043c\u0438 \u0432\u044b\u0431\u043e\u0440\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0435\u0441\u0442\u044c \u0432 \u043d\u0430\u0448\u0435\u043c \u0440\u0430\u0441\u043f\u043e\u0440\u044f\u0436\u0435\u043d\u0438\u0438. \u041d\u043e\u0432\u044b\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u043a\u0430\u043d\u0430\u043b\u044b, \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0438 \u0446\u0435\u043d\u043e\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 - \u0432\u0441\u0435 \u044d\u0442\u043e \u043d\u0430 \u0441\u043b\u0443\u0445\u0443, \u0438 \u043c\u044b \u0437\u0434\u0435\u0441\u044c, \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u043e\u0440\u0432\u0430\u0442\u044c\u0441\u044f \u0441\u043a\u0432\u043e\u0437\u044c \u0448\u0443\u043c. \u0412 \u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435 \u043c\u044b \u0440\u0430\u0441\u0441\u043c\u043e\u0442\u0440\u0438\u043c \u0432\u0441\u0435 \u0432\u0430\u0436\u043d\u0435\u0439\u0448\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 2023 \u0433\u043e\u0434\u0430.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">\u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0437\u0430\u043a\u0443\u043f\u043e\u043a \u0438 \u0446\u0435\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0426\u0435\u043d\u044b \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0437\u0430 \u0433\u043e\u0434 \u043f\u043e\u043a\u0430\u0437\u0430\u043b\u0438, \u0447\u0442\u043e \u0446\u0435\u043d\u044b <a href=\"https:\/\/www.linkedin.com\/pulse\/digital-advertising-prices-rising-here-why-what-do-adskate-inc\/?trk=organization-update-content_share-article\" target=\"_blank\" rel=\"noreferrer noopener\">\u0440\u043e\u0441\u0442 \u0432 \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0439 \u0441\u0444\u0435\u0440\u0435<\/a>.<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Meta\/Facebook \u043f\u043e\u0432\u044b\u0441\u0438\u043b\u0438 CPM (\u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0437\u0430 \u0442\u044b\u0441\u044f\u0447\u0443) \u043d\u0430 <a href=\"https:\/\/www.thedrum.com\/opinion\/2022\/04\/28\/the-price-digital-ads-has-skyrocketed-here-s-how-counteract-it\">61%<\/a> \u0432 \u0433\u043e\u0434, \u0447\u0442\u043e \u0432 \u043d\u0430\u0441\u0442\u043e\u044f\u0449\u0435\u0435 \u0432\u0440\u0435\u043c\u044f \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 17,60 \u0434\u043e\u043b\u043b. \u041f\u043e \u0434\u0440\u0443\u0433\u0438\u043c \u043e\u0446\u0435\u043d\u043a\u0430\u043c <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2022\/11\/14\/how-marketers-are-fighting-rising-ad-costs\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 89%<\/a>.<\/li>\r\n\r\n\r\n\r\n<li>TikTok \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u043b CPM \u043d\u0430 185% \u0437\u0430 \u0433\u043e\u0434, \u043f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u0432\u0441\u0435 \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0439. \u0421\u0440\u0435\u0434\u043d\u0438\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 9,40 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 \u0421\u0428\u0410\/\u0421\u041f\u041c.<\/li>\r\n\r\n\r\n\r\n<li>CPM \u043d\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043d\u044b\u0445 \u0434\u0438\u0441\u043f\u043b\u0435\u044f\u0445 Google \u0440\u0430\u0441\u0442\u0435\u0442 \u043d\u0430\u00a0<a href=\"https:\/\/www.thedrum.com\/opinion\/2022\/04\/28\/the-price-digital-ads-has-skyrocketed-here-s-how-counteract-it\">75%<\/a> \u043a\u0430\u0436\u0434\u044b\u0439 \u0433\u043e\u0434, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a CPC (\u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043a\u043b\u0438\u043a\u0430) \u0438\u0445 \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0430\u043b\u0430\u0441\u044c\u00a0<a href=\"https:\/\/www.thedrum.com\/opinion\/2022\/04\/28\/the-price-digital-ads-has-skyrocketed-here-s-how-counteract-it\">14%<\/a>\u00a0\u0433\u043e\u0434 \u0437\u0430 \u0433\u043e\u0434\u043e\u043c.<\/li>\r\n\r\n\r\n\r\n<li>CPM \u0432 Instagram \u0442\u0430\u043a\u0436\u0435 \u0432\u044b\u0440\u043e\u0441, \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0432\u0448\u0438\u0441\u044c \u043d\u0430\u00a0<a href=\"https:\/\/www.axios.com\/2021\/10\/07\/higher-prices-weaker-targeting-push-companies-to-rethink-digital-ads\">23%<\/a>\u00a0\u0435\u0436\u0435\u0433\u043e\u0434\u043d\u043e.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0412\u043e\u0442 \u0441\u043a\u043e\u043b\u044c\u043a\u043e <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/ru\/blog\/vocabulary\/google\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/google\" >Google<\/a> \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0432 2023 \u0433\u043e\u0434\u0443:<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" class=\"wp-image-11483\" src=\"https:\/\/promoguy.nl\/wp-content\/uploads\/2023\/05\/How-Much-Does-Google-Ads-Cost-in-2022.png\" alt=\"\u0422\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b\" \/><\/figure>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\u0412\u043e \u0432\u0441\u0435\u0445 \u043e\u0442\u0440\u0430\u0441\u043b\u044f\u0445 \u0441\u0440\u0435\u0434\u043d\u0438\u0439 CPC \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043e\u0442 1 \u0434\u043e 3 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 \u0421\u0428\u0410.<\/li>\r\n\r\n\r\n\r\n<li>\u0421\u0430\u043c\u044b\u0435 \u0434\u043e\u0440\u043e\u0433\u0438\u0435 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u043b\u043e\u0432\u0430 \u0441\u0442\u043e\u044f\u0442 \u043e\u043a\u043e\u043b\u043e \u0438\u043b\u0438 \u0432\u044b\u0448\u0435 50 \u0434\u043e\u043b\u043b\u0430\u0440\u043e\u0432 \u0421\u0428\u0410 \u0438 \u0432 \u043e\u0441\u043d\u043e\u0432\u043d\u043e\u043c \u0441\u0432\u044f\u0437\u0430\u043d\u044b \u0441 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u043c\u0438 \u0438 \u044e\u0440\u0438\u0434\u0438\u0447\u0435\u0441\u043a\u0438\u043c\u0438 \u0443\u0441\u043b\u0443\u0433\u0430\u043c\u0438.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u041e\u0434\u043d\u0430\u043a\u043e \u0446\u0435\u043d\u0430 - \u044d\u0442\u043e \u043d\u0435 \u0432\u0441\u0435, \u0447\u0442\u043e \u0438\u043c\u0435\u0435\u0442 \u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0435 \u043f\u0440\u0438 \u0440\u0430\u0441\u0447\u0435\u0442\u0435 ROI. \u0412\u043e \u043c\u043d\u043e\u0433\u0438\u0445 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0441\u0442\u0430\u043b\u0430 \u043c\u0435\u043d\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0438\u0437-\u0437\u0430 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439 \u0432 \u043f\u043e\u043b\u0438\u0442\u0438\u043a\u0435 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, Apple \u0438\u043b\u0438 \u0434\u0430\u0436\u0435 \u0438\u0437-\u0437\u0430 \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044f \u043c\u0435\u0440 GDPR. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043d\u043e\u0432\u0430\u044f \u043f\u043e\u043b\u0438\u0442\u0438\u043a\u0430 \u043a\u043e\u043d\u0444\u0438\u0434\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 Apple \u0438\u0437\u043c\u0435\u043d\u0438\u043b\u0430 \u0434\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0435. <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2022\/11\/14\/how-marketers-are-fighting-rising-ad-costs\/\">\u0421\u0431\u043e\u0440 \u0434\u0430\u043d\u043d\u044b\u0445 \u0434\u0435\u043b\u0430\u0435\u0442 \u0435\u0433\u043e \u043c\u0435\u043d\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u043c<\/a>\u0447\u0442\u043e \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044e \u0447\u0438\u0441\u043b\u0430 \u0447\u0438\u0442\u0430\u0442\u0435\u043b\u0435\u0439 \u0438 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u044e \u0440\u0435\u043d\u0442\u0430\u0431\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0439.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0412 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0435, \u0446\u0438\u0444\u0440\u043e\u0432\u043e\u0439 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0432\u0441\u0435 \u0435\u0449\u0435 \u0434\u0435\u0448\u0435\u0432\u043b\u0435, \u0447\u0435\u043c \u0441\u0442\u0430\u0440\u044b\u0435 \u043c\u0435\u0442\u043e\u0434\u044b \u0440\u0435\u043a\u043b\u0430\u043c\u044b. \u0415\u0441\u043b\u0438 \u0433\u043e\u0432\u043e\u0440\u0438\u0442\u044c \u043e \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u0435, \u0442\u043e \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 \u0431\u0438\u043b\u0431\u043e\u0440\u0434\u0435 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043e\u0442 $2 000 \u0434\u043e $20 000 \u0437\u0430 4-\u043d\u0435\u0434\u0435\u043b\u044c\u043d\u044b\u0439 \u043f\u0435\u0440\u0438\u043e\u0434. \u042d\u0442\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u0434\u0435\u0448\u0435\u0432\u043b\u0435 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0442\u0430\u043a\u0438\u0445 \u0441\u0435\u0440\u0432\u0438\u0441\u043e\u0432, \u043a\u0430\u043a Blip Billboards, \u0445\u043e\u0442\u044f \u043e\u043d\u0438 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0438\u0437-\u0437\u0430 \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \"\u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043d\u0430 \u0431\u0438\u043b\u0431\u043e\u0440\u0434\u0435\". \u0410\u043d\u0430\u043b\u043e\u0433\u0438\u0447\u043d\u043e, \u0435\u0441\u043b\u0438 \u0433\u043e\u0432\u043e\u0440\u0438\u0442\u044c \u043e \u0442\u043e\u043c, \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0442\u043e\u0438\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043d\u0430 \u0440\u0430\u0434\u0438\u043e, 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\u0434\u043b\u044f \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439, \u0440\u0430\u0441\u0441\u044b\u043b\u0430\u0435\u043c\u044b\u0445 \u043d\u0430 \u0440\u0430\u0437\u043d\u044b\u0435 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430 \u0438\u043b\u0438 \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0433\u0440\u0443\u043f\u043f\u044b, \u0447\u0442\u043e\u0431\u044b \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u0444\u043e\u0440\u043c\u0430\u0442.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u044f \u0438 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439<\/h2>\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" class=\"wp-image-11446\" src=\"https:\/\/promoguy.nl\/wp-content\/uploads\/2023\/05\/marketing-7621532__340.png\" alt=\"\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0414\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0418\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0430 \u0432 \u0440\u0430\u0437\u043d\u044b\u0445 \u043a\u0430\u043d\u0430\u043b\u0430\u0445 \u043c\u043e\u0433\u0443\u0442 \u0440\u0430\u0437\u043b\u0438\u0447\u0430\u0442\u044c\u0441\u044f. \u041d\u0435\u0443\u0434\u0438\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e, \u0447\u0442\u043e \u043d\u0430 \u0440\u0430\u0437\u043d\u044b\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445 \u043f\u0440\u043e\u0438\u0437\u043e\u0448\u043b\u043e \u0440\u0430\u0441\u0441\u043b\u043e\u0435\u043d\u0438\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0438 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439. \u0420\u0435\u043a\u043b\u0430\u043c\u0430 Google, \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e, \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u0430\u0438\u0431\u043e\u043b\u0435\u0435 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u043e\u0439 \u0434\u043b\u044f \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430, \u043d\u043e \u043a\u043e\u0433\u0434\u0430 \u0434\u0435\u043b\u043e \u0434\u043e\u0445\u043e\u0434\u0438\u0442 \u0434\u043e \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439, \u043d\u0443\u0436\u043d\u043e \u0432\u044b\u0431\u0438\u0440\u0430\u0442\u044c \u0441 \u0443\u043c\u043e\u043c. \u0412\u043e\u0442 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u043e\u0432\u0435\u0442\u043e\u0432:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Facebook<\/strong>: \u0410\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u044b\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438:\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/264810\/number-of-monthly-active-facebook-users-worldwide\/\" target=\"_blank\" rel=\"noreferrer noopener\">2,963 \u043c\u043b\u0440\u0434.<\/a>, \u0441\u0430\u043c\u0430\u044f \u043c\u043d\u043e\u0433\u043e\u0447\u0438\u0441\u043b\u0435\u043d\u043d\u0430\u044f \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u0430\u044f \u0433\u0440\u0443\u043f\u043f\u0430:\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/376128\/facebook-global-user-age-distribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">25-34 (29.9%)<\/a>, 44% \u0436\u0435\u043d\u0449\u0438\u043d\u0430, 56% \u043c\u0443\u0436\u0447\u0438\u043d\u0430. \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b \u0441\u043d\u0438\u0436\u0430\u0435\u0442\u0441\u044f, \u043d\u043e \u0432 2023 \u0433\u043e\u0434\u0443 \u043e\u043d\u0430 \u0432\u0441\u0435 \u0435\u0449\u0435 \u043e\u0441\u0442\u0430\u0435\u0442\u0441\u044f \u0436\u0438\u0437\u043d\u0435\u0441\u043f\u043e\u0441\u043e\u0431\u043d\u044b\u043c \u0441\u0440\u0435\u0434\u0441\u0442\u0432\u043e\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u044b.<\/li>\r\n\r\n\r\n\r\n<li><strong>Instagram<\/strong>:\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/183585\/instagram-number-of-global-users\/\" target=\"_blank\" rel=\"noreferrer noopener\">1,35 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430<\/a> \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u0441\u0430\u043c\u0430\u044f \u0431\u043e\u043b\u044c\u0448\u0430\u044f \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u0430\u044f \u0433\u0440\u0443\u043f\u043f\u0430: <a href=\"https:\/\/www.statista.com\/statistics\/325587\/instagram-global-age-group\/\" target=\"_blank\" rel=\"noreferrer noopener\">18-24 (30.8%)<\/a>, <a href=\"https:\/\/www.statista.com\/statistics\/802776\/distribution-of-users-on-instagram-worldwide-gender\/\" target=\"_blank\" rel=\"noreferrer noopener\">48.2% \u0436\u0435\u043d\u0449\u0438\u043d\u0430, 51.8% \u043c\u0443\u0436\u0447\u0438\u043d\u0430<\/a>. \u0423\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0447\u0438\u0441\u043b\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043f\u043e\u043a\u043e\u043b\u0435\u043d\u0438\u044f Z \u0434\u0435\u043b\u0430\u0435\u0442 \u0435\u0433\u043e \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 Facebook.<\/li>\r\n\r\n\r\n\r\n<li><strong>TikTok<\/strong>:\u00a0<a href=\"https:\/\/www.insiderintelligence.com\/charts\/global-tiktok-user-stats\/\" target=\"_blank\" rel=\"noreferrer noopener\">834,3 \u043c\u043b\u043d.<\/a> \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u044b\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u0441\u0430\u043c\u0430\u044f \u0431\u043e\u043b\u044c\u0448\u0430\u044f \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u0430\u044f \u0433\u0440\u0443\u043f\u043f\u0430:\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/1299771\/tiktok-global-user-age-distribution\/\" target=\"_blank\" rel=\"noreferrer noopener\">18-24 (21%)<\/a>, <a href=\"https:\/\/www.statista.com\/statistics\/1299785\/distribution-tiktok-users-gender\/\" target=\"_blank\" rel=\"noreferrer noopener\">54% \u0436\u0435\u043d\u0449\u0438\u043d\u0430, 46% \u043c\u0443\u0436\u0447\u0438\u043d\u0430<\/a>. \u041f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u044d\u0442\u043e \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043d\u043e\u0432\u0430\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430, \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u043e\u0447\u0435\u043d\u044c \u043c\u043e\u043b\u043e\u0434\u0430\u044f, \u0430 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u043d\u0438\u0436\u0435, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0435\u0441\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b \u0434\u043b\u044f \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439.<\/li>\r\n\r\n\r\n\r\n<li><strong>LinkedIn<\/strong>:\u00a0<a href=\"https:\/\/about.linkedin.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">930 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432<\/a> \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438. \u0421\u0430\u043c\u0430\u044f \u0431\u043e\u043b\u044c\u0448\u0430\u044f \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u0430\u044f \u0433\u0440\u0443\u043f\u043f\u0430:\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/192700\/age-distribution-of-us-users-on-linkedin\/#:~:text=As%20of%20December%202021%2C%2058.4,were%20aged%2055%20and%20over.\" target=\"_blank\" rel=\"noreferrer noopener\">30-39 (31%)<\/a>.\u00a0<a href=\"https:\/\/www.statista.com\/statistics\/545216\/linkedin-users-in-the-us-by-gender\/\" target=\"_blank\" rel=\"noreferrer noopener\">43% \u0436\u0435\u043d\u0449\u0438\u043d\u0430, 57% \u043c\u0443\u0436\u0447\u0438\u043d\u0430<\/a>. \u041b\u0443\u0447\u0448\u0438\u0439 \u0441\u043f\u043e\u0441\u043e\u0431 \u0441\u0432\u044f\u0437\u0430\u0442\u044c\u0441\u044f \u0441 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u0430\u043c\u0438 \u0438 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u043f\u043e\u043b\u0435\u0437\u043d\u044b\u0439, \u0435\u0441\u043b\u0438 \u0432\u0430\u0448\u0430 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0441\u0432\u044f\u0437\u0430\u043d\u0430 \u0441 B2B.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u041a\u0430\u043a \u0432\u0438\u0434\u0438\u0442\u0435, \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043a\u0430\u043d\u0430\u043b\u044b \u043b\u0443\u0447\u0448\u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0442 \u0434\u043b\u044f \u0440\u0430\u0437\u043d\u044b\u0445 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u043e\u0432. \u0420\u0435\u043a\u043b\u0430\u043c\u0430, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u0430\u044f \u043d\u0430 \u043f\u043e\u0434\u0440\u043e\u0441\u0442\u043a\u043e\u0432, \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043e\u0447\u0435\u043d\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0439, \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u043d\u0430 \u043a\u0430\u043d\u0430\u043b\u0430\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0438\u043c \u043d\u0440\u0430\u0432\u044f\u0442\u0441\u044f, \u0438 \u0441 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435\u043c \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0445 \u043c\u0435\u0442\u043e\u0434\u043e\u0432. \u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u0438 \u043f\u043e\u043a\u043e\u043b\u0435\u043d\u0438\u044f Z \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0432\u043e\u0441\u043f\u0440\u0438\u0438\u043c\u0447\u0438\u0432\u044b \u043a \u0432\u043b\u0438\u044f\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u043b\u0438\u0446\u0430\u043c <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/ru\/blog\/vocabulary\/marketing\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/marketing\" >\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433<\/a> \u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u043e \u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433. \u041e\u043d\u0438 \u0442\u0430\u043a\u0436\u0435 \u0441\u043a\u0435\u043f\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043e\u0442\u043d\u043e\u0441\u044f\u0442\u0441\u044f \u043a \u0442\u0440\u0430\u0434\u0438\u0446\u0438\u043e\u043d\u043d\u043e\u043c\u0443 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0438, \u043a\u0430\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u043e, \u043c\u0435\u043d\u044c\u0448\u0435 \u043f\u043e\u0434\u0432\u0435\u0440\u0436\u0435\u043d\u044b \u0435\u0433\u043e \u0432\u043b\u0438\u044f\u043d\u0438\u044e.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0432\u0441\u0435\u0445 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043e\u0432 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u044e\u0442 \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u043e\u0442\u0437\u044b\u0432\u044b \u0438 \u0441\u0430\u0440\u0430\u0444\u0430\u043d\u043d\u043e\u0435 \u0440\u0430\u0434\u0438\u043e: 92% \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439 \u0447\u0438\u0442\u0430\u044e\u0442 <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/ru\/blog\/vocabulary\/online\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/online\" >\u043e\u043d\u043b\u0430\u0439\u043d<\/a> \u043e\u0442\u0437\u044b\u0432\u044b \u043f\u0435\u0440\u0435\u0434 \u043f\u043e\u043a\u0443\u043f\u043a\u043e\u0439. \u0418\u043c\u0435\u043d\u043d\u043e \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u043e\u0442\u0437\u044b\u0432\u044b \u0434\u043b\u044f \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0431\u043e\u043b\u0435\u0435 \u0442\u0435\u0441\u043d\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0430 \u0441 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c\u0438 \u0438 \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u044f \u0438\u0445 \u0434\u0430\u043b\u044c\u0448\u0435 \u043f\u043e \u0432\u043e\u0440\u043e\u043d\u043a\u0435 \u043f\u043e\u043a\u0443\u043f\u043e\u043a. \u041e\u0442\u0437\u044b\u0432\u044b \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u043e\u0438\u043d\u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043e \u043f\u043b\u044e\u0441\u0430\u0445 \u0438 \u043c\u0438\u043d\u0443\u0441\u0430\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 \u043e\u0442 \u0438\u0445 \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 \u0433\u0440\u0443\u043f\u043f\u044b \u0441\u0432\u0435\u0440\u0441\u0442\u043d\u0438\u043a\u043e\u0432 \u0438 \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432\u043e\u0441\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u044e\u0442\u0441\u044f \u043a\u0430\u043a \u0431\u043e\u043b\u0435\u0435 \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0435.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">\u0413\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043f\u0440\u043e\u0442\u0438\u0432 \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u043e\u0439<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0421\u0440\u0435\u0434\u0438 \u0441\u0430\u043c\u044b\u0445 \u043d\u0435\u0434\u043e\u043e\u0446\u0435\u043d\u0435\u043d\u043d\u044b\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0442\u0440\u0435\u043d\u0434\u043e\u0432 2023 \u0433\u043e\u0434\u0430 - \u0434\u0435\u0431\u0430\u0442\u044b \u043e \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u043e\u0439 \u0438 \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u0435. \u041f\u043e\u044f\u0441\u043d\u044e: \u0432 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043b\u0435\u0442 \u0441\u0440\u0435\u0434\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u043e\u0432 \u0440\u0430\u0441\u0442\u0435\u0442 \u043e\u0431\u0435\u0441\u043f\u043e\u043a\u043e\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u0442\u0435\u043c, \u0447\u0442\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0441\u044f \u0441\u043b\u0438\u0448\u043a\u043e\u043c \u0448\u0438\u0440\u043e\u043a\u043e\u0439 \u0438 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u043e\u0439 \u0438 \u0442\u0435\u0440\u044f\u0435\u0442 \u0441\u0432\u043e\u044e \u0441\u0438\u043b\u0443. \u0412 \u043e\u0442\u0432\u0435\u0442 \u043d\u0430 \u044d\u0442\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0438 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0438\u043b\u0438 \u043c\u0435\u0441\u0442\u043d\u044b\u0435, \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0438\u043b\u0438 \u0431\u043e\u043b\u0435\u0435 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0444\u043e\u0440\u043c\u044b \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0412\u043e\u0442 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0434\u0430\u043d\u043d\u044b\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0441\u0442\u043e\u0438\u0442 \u043f\u0440\u0438\u043d\u044f\u0442\u044c \u0432\u043e \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>89% \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u0438\u043a\u043e\u0432 \u0438\u0449\u0443\u0442 \u043c\u0435\u0441\u0442\u043d\u044b\u0439 <a class=\"wl-entity-page-link\"  href=\"https:\/\/promoguy.nl\/ru\/blog\/vocabulary\/business\/\" data-id=\"https:\/\/data.wordlift.io\/wl1503668\/entity\/business\" >\u0431\u0438\u0437\u043d\u0435\u0441<\/a> \u0445\u043e\u0442\u044f \u0431\u044b \u0440\u0430\u0437 \u0432 \u043d\u0435\u0434\u0435\u043b\u044e.<\/li>\r\n\r\n\r\n\r\n<li><a href=\"https:\/\/neilpatel.com\/blog\/definitive-guide-local-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">46% \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0445 \u0437\u0430\u043f\u0440\u043e\u0441\u043e\u0432 Google<\/a>\u00a0\u0437\u0430\u043f\u0440\u043e\u0441\u0438\u0442\u0435 \u043c\u0435\u0441\u0442\u043d\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e.<\/li>\r\n\r\n\r\n\r\n<li>\u041f\u043e\u0438\u0441\u043a\u0438 \"\u0440\u044f\u0434\u043e\u043c \u0441\u043e \u043c\u043d\u043e\u0439\" \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u0443\u044e \u0447\u0430\u0441\u0442\u044c \u043e\u0442 \u043e\u0431\u0449\u0435\u0433\u043e \u0447\u0438\u0441\u043b\u0430 \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0445 \u0437\u0430\u043f\u0440\u043e\u0441\u043e\u0432.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\"><strong>\u0412 \u0437\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/strong>:<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">\u0421\u0438\u043b\u044c\u043d\u043e\u0435 \u0441\u043e\u0447\u0435\u0442\u0430\u043d\u0438\u0435 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0433\u043e \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0441 \u043e\u0442\u0437\u044b\u0432\u0447\u0438\u0432\u044b\u043c\u0438 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u044f\u043c\u0438, \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f \u043a\u0430\u043d\u0430\u043b\u043e\u0432 \u0441 \u0443\u0447\u0435\u0442\u043e\u043c \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u043d\u044b\u0445 \u0438 \u0434\u0435\u043c\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0435\u0439, \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0435 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u0434\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u0438 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0438 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0434\u043b\u044f \u041f\u041a \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 - \u0432\u043e\u0442 \u043a\u0430\u043a \u0432\u044b \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u043e\u0431\u0438\u0442\u044c\u0441\u044f \u0443\u0441\u043f\u0435\u0445\u0430 \u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0432 2023 \u0433\u043e\u0434\u0443. \u041d\u0430\u0434\u0435\u0435\u043c\u0441\u044f, \u0447\u0442\u043e \u044d\u0442\u0430 \u0441\u0442\u0430\u0442\u044c\u044f \u043f\u043e\u043a\u0430\u0437\u0430\u043b\u0430, \u043a\u0430\u043a \u043c\u043e\u0436\u043d\u043e \u043f\u0440\u043e\u0434\u0432\u0438\u043d\u0443\u0442\u044c\u0441\u044f \u0432\u043f\u0435\u0440\u0435\u0434 \u0432 \u0432\u0430\u0448\u0438\u0445 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0445 \u0443\u0441\u0438\u043b\u0438\u044f\u0445.<\/p>\r\n\r\n<p>&lt;\/style<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0412\u043e\u0442 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0438\u0437 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u0443\u0434\u0443\u0442 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u044b \u0432 2023 \u0433\u043e\u0434\u0443: \u043e\u0442 \u0446\u0435\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u043e \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u0438 \u043c\u043d\u043e\u0433\u043e\u0433\u043e \u0434\u0440\u0443\u0433\u043e\u0433\u043e. <\/p>","protected":false},"author":1,"featured_media":12723,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[13,14],"tags":[136,137,138],"wl_entity_type":[47,54],"class_list":["post-11429","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing-en","category-trends","tag-advertising-trends","tag-digital-advertising","tag-mobile-advertising","wl_entity_type-article","wl_entity_type-faq-page"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - 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