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by Promoguy
Building the email strategy that works for you and your customer-base
Email marketing is cheap and effective. A good campaign can bring back about 40 times the cost of investment, which makes it a potent tool when used correctly. We’ll keep track of the campaign and monitor how well it’s doing, while tweaking it and optimising along the way using the latest tools.
First, we get the word out and then we keep them coming back for more. Our strategies implement long-term planning into the heart of your email marketing. We can push for penetration marketing, reselling, and retargeting to create a constant flow of loyal customers.
Email marketing should be treated as a multi-term strategy. In the short-term we build interest and leads. In the long-term, we develop a deeper communication with your customer-base. We leverage newsletters, infographics, existing content, discount offers, and much more, depending on what your current funnel-stage strategy requires.
Is email marketing still effective?
Yes. Email marketing can still be highly effective if implemented properly. This can be done by focusing on reader intent, personalising messages, and finding the right contacts. It’s not a solution for every situation, but email marketing and eCommerce activities complement each other perfectly.
Why hire an agency over an email marketing specialist?
The best email marketing agencies implement multiple competencies, from media creation to graphic design to analytics, leveraging them together to produce a cohesive campaign. No matter how good, a single email marketing expert cannot handle every aspect of the job themselves. We can also provide an industry-leading ROI-to-cost ratio.
How do we implement email marketing campaigns?
Primarily, we focus on retention and LTV, allowing for campaigns to have a better long-term effect. We base email marketing KPIs on the specific needs of the client, which can vary from creating awareness to raising clicks for a page to conversions or sales.
How much does it cost for email marketing?
Measurable and targeted; no wasted sends. Email marketing for small business clients can cost about €1500 – €2500. We pride ourselves on keeping the average email marketing cost low by targeting the right audiences.
How long does email marketing take to implement?
We can get a campaign live within 3 days, and follow up by scheduling automations in 1 week. Timelines can vary depending on developing proof of concept and research, but a prepared plan takes only a few days.
We’re excited to hear from you. Reach out to us for any inquiries or questions. Let’s make something magical together!