Facebook 2020: The Key Trends Driving Momentum on Social Media
With the 2020 Topics and Trends Report, Facebook IQ (the company’s marketing research and digital insights division) is showing off what major trends and topics are going to be power players this year. The company believes that the report’s finding…
SEMrush Sensor: Keyword Research & SEO Made Easy
SEMrush‘s comprehensive toolkit is one of those things all online content makers need to consider having in their arsenal. It provides a handy way of monitoring your traffic and the effectiveness of your keywords along with other fantastic perks. Mainly,…
Why Google Trends Is A Must-Have Marketing Tool
As online marketers, our bread and butter is trending topics and searches that provoke interest. We’re always scouring the web for how best to get the word out there with relevant posts, campaigns, tweets, and the rest of the marketing…
Google Lighthouse: An Easy Tool For Website Optimisation
If you need to get your website running efficiently, there are a number of things you have to keep in mind. Luckily, versatile tools like Google Lighthouse can keep help you optimise and keep track of factors like Performance, Accessibility,…
How Schema Can Boost Your SEO & Visibility
One of the best ways to optimize your result accuracy and customer engagement on search engines is to employ Schemas. While this handy little tool is present most places, there are still some smaller firms which aren’t utilizing them. Here’s…
How to Boost Customer Engagement With Google Business
Modern business wouldn’t be anywhere without everyone’s favorite go-to Internet search engine Google. With the prolific company putting out more and more tools and applications for various local businesses to employ, Google My Business has become a major cornerstone of…
Google Analytics: A Beginner’s Guide to Setting Up
Properly cultivating one’s online presence is practically impossible these days without a decent understanding of Google Analytics. The service, if used correctly, can act the primary hub for analysing your digital footprint, web traffic rates, and keeping track of your…
Google Tag Manager Basics. Find out why you need it!
Data is the cornerstone of digital marketing. Any site you have, be it a large corporation or a small one-man business, needs to understand how visitors interact with the content it has. Google Analytics may provide most of the important…
27 Online Store Optimization Must Haves
A Checklist for Optimization of an Online Store As we developed our own online store, we have identified many important details in site optimization. Optimizing your website helps provide users with the most relevant data in the least amount of…
Why do I need Online Marketing?
If you understand your presence on the Internet only in the form of having your own website or profile on a social network, then you are mistaken, and your business viability is also not guaranteed. The fact is that your…