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by Promoguy
Connecting your brand to the web advertising ecosystem
Linking clients up with ad space is our bread and butter. We can drive up the numbers that matter and get your ads on the relevant space where they can be seen by your target audience. Customers are ready and waiting for you to reach out to them, and with our help you can make the connection.
Using Google’s ad network, we can help aggregate ad inventories from our clients and match them with demand sources across the web. This brings in a deluge of visitors through targeted promotions. We make it our duty to help you every step of the way, testing out different ad formats for different devices, platforms, and markets.
One of the downsides of online automated advertising is that ads can wind up in inappropriate places and risk damaging the company’s brand. We strive to make advertising as appropriate and effective as possible, so we make it our duty to ensure your message is heard in the right places.
How do Google display ads grow marketing results for advertisers?
Display advertising fits the exact format relevant to the page, being less disruptive and adjusting for ideal UX. This makes them more malleable and allows for more targeting on more types of pages and taking user characteristics, search history, and cookies into account, allowing for optimal reach. This invariably results in better outreach and Marketing ROI.
What is our strategy for display network ads?
Every company deserves a different approach. For example, B2B display ads require more niche targeting and different traffic sources than B2C. We decide the right sources and correct devices (PC vs mobile display ads). We spend only where visibility converts, allowing for lower spend. We are heavy on research and data, so your marketing budget undergoes less waste.
When should you use responsive display ads?
Responsive ads are best for performance marketing with measurable goals and objectives. Similarly, they are great for preserving the exact look and feel of a brand, so responsive ads allow for the least deviation from that look and feel across websites. Display ad networks allow for a variety of formats, with each one fitting a specific strategy.
Display ads vs search ads: What’s the difference?
While search and display ads both originate from the Google Ads interface, they have very different purposes. Search ads appear for those who are searching for your product, while display ads are based on various parameters, like search history or cookies, etc. Similarly, search ads only appear on the SERP, while display ads can appear pretty much on any site that allows them.
How quickly can we implement display ads?
We can complete a full setup in 3 days, with optimisation slated for every 1 to 2 weeks. It may take longer, depending on additional services like research and analytics, or the complexity of the job, but we ensure a smooth and fast implementation.
How much do Promoguy’s display ads services cost?
On a basic level, they can cost about €1500 to €4500+. As a display ads agency, we promise a minimum spend for maximum effect by focusing on contextual marketing and zero-waste targeting.
We’re excited to hear from you. Reach out to us for any inquiries or questions. Let’s make something magical together!